How do I access the McDonald's Survey?
You can access the
McDonald's Survey here.
McDVoice.com en Español
Sí, McDVoice.com está disponible en Español. Simplemente busque el botón "Español" en el sitio web.
Why is the McDonald's Survey hosted on a separate website?
Companies will often isolate their main marketing website from other parts of their business. For example, McDonald's maintains its own main website where you can place your order or explore their
loyalty program. But the McDonald's Survey is hosted on a standalone website called McDVoice.com. This is set up and maintained by SMG, which is the company that measures and manages the resulting customer responses. SMG also creates and maintains standalone survey websites for many other brands including Wendy's and Chick-fil-A. Their roster includes more than 25 of the top 50 restaurants and more than 20% of the top 20 retailers, so they know quite a bit about collecting customer feedback.
Accessing the McDVoice Survey with Your Receipt
There is no username and password required in order to access the McDonald's Customer Survey website. To participate, you'll simply need to prove that you're a recent customer with a valid receipt. Some receipts have a 26-digit code which can be used to access the survey. If your receipt does not contain this code, you can alternatively enter your Store Number, KS Number, Order Number, Amount Spent, and the Date and Time of your visit.
Fill out the McDVoice Survey Within 7 Days
With surveys like this, you typically have 3-7 days from your purchase date to complete the questionnaire. After this 3-7 day period, the information found on your receipt may no longer allow you to access the feedback form.
What are the questions on the McDonald's Survey?
As you move through a series of questions in the survey, you'll typically see a progress bar at the bottom of the screen indicating how far along in the process you are. Here are some common questions you might find on the McDonald's Survey:
• Were you satisfied with your experience at this restaurant?
• Did you order in person or using the McDonald's App?
• Was your overall restaurant experience a good value for the price?
• Did you have any problems with your order?
• Would you recommend or return to this location within the next 30 days?
• Were you greeted and thanked for your visit?
• Did the staff members smile and make eye contact with you?
What does McDonald's do with the results?
McDonald's uses the results of the survey to help understand their shortcomings and to improve the experience for other customers. Surveys of this nature can also help the company understand what they are doing well in order to emphasize those strengths in future customer interactions. This is done through analyzing the survey results in order to identify trends and themes among customer feedback, and to understand the sentiment being expressed across a broad range of responses.
How many times can I participate in the survey?
Since every purchase gives you a new receipt with unique transaction details, you can participate in the survey multiple times. This makes sense because McDonald's is actually trying to gauge your particular experience across many of its restaurant locations. It's certainly possible that you'd have a great experience followed by a poor experience, for example, and the company wants to know about both so that they can improve across the board.
What do I get for participating?
Each receipt that enables you to access the survey comes with an offer printed on it. After you submit the survey, McDonald's will send you a validation code which can be used to redeem the offer, which is usually discounted or free food. You can feel free to answer the survey honestly, as you will be able to redeem the offer regardless of the answers you give.
Final Thoughts
The McDVoice Survey is a great resource for customers who want to communicate directly with the company in order to convey how they feel about a recent experience at a McDonald's restaurant. It's certainly important that only verified customers with a valid recent receipt can participate, as this ensures that the company will only receive authentic responses. The special offer you get when you submit the survey is a great incentive for participation as well.